Market Intelligence Report -
March 2023.

USA

The national cybersecurity policy released by the Biden administration aims to strengthen the country's defenses against cyberattacks. The new strategy involves drafting legislation to impose responsibility for insecurely distributed software and services. The government is also trying to have a "safe harbor" framework passed, which would spell out the steps businesses can take to prove they are prioritizing cybersecurity.

According to the plan, China poses the greatest long-term risk to both public and private computer systems. The administration intends to strengthen the National Cyber Investigative Joint Task Force's ability to coordinate cyber threat investigations.

To better detect criminal use of the U.S.-based infrastructure, share reports of harmful use with the government, and make it easier for victims to report misuse of these systems, it will collaborate closely with cloud and other Internet infrastructure providers.

UK

The UK branch of the defunct US bank Silicon Valley Bank (SVB) has been acquired by HSBC for a mere £1. The tech industry felt the shockwaves of SVB's demise, and many were worried about the effects on their enterprises. The negotiations for the arrangement, which does not use any public funds, were spearheaded by the government and the Bank of England.

The failure of SVB UK would have posed a threat to a key industry for the Kingdom's economic future. Customers and businesses who had been unable to withdraw their money before the HSBC arrangement are now able to do so normally, bringing comfort to UK IT firms that had warned they could go bankrupt without assistance

UAE

The cybersecurity threat landscape in the Middle East is continuously shifting as new threats and hacks emerge. Especially with the increase of remote working, which exposes firms to new vulnerabilities, it is imperative that organizations in the region regularly upgrade and monitor their security systems in order to combat the emerging threats.

New cybersecurity solutions and training programmes to improve staff security knowledge and capacities are showcased at GISEC, an event that directly targets this issue. A number of different cybersecurity vendors will be showcasing their wares at this event. Also, the application of AI and machine learning is rising in significance as a means to fortify IT security frameworks in the face of ever-evolving cyber dangers.

UX POWERED BY GENERATIVE AI

Throughout the next five years, 16 already-important facets of user experience (UX) will likely become even more vital to the success of technological companies.

Some of these trends are the use of both qualitative and quantitative data in the design process, a dedication to accessible design, real-time support, predictive analytics, consumer-like experiences for enterprise users, role-based UI/UX, automated UI layouts, immersive experiences, human-like AI, customized experiences based on usage patterns, and role-based UI/UX.

The success of technological products is credited to the provision of streamlined and user-centric experiences tailored to the requirements and preferences of end-users.

CLOUD COMPUTING x APP DEVELOPMENT

IT organizations are predicted to follow two significant trends in 2023, as identified by members of VMware's Tanzu Vanguard community. To begin, a growing number of businesses are moving towards a cloud-native first strategy, which means they are adopting containerization and Kubernetes as the foundation for their existing and future software. Yet, this trend is not proof that businesses will prioritize public cloud deployments. Instead, regulated settings or startups that see their cloud expenses rise may opt to return operations to their own infrastructures or sovereign clouds. There will be a demand for virtual machine (VM) workloads in the coming years, and organizations will continue to have both VM-centered and containerized workloads.

The second development is that businesses will prioritize cost cutting and efficiency boosting measures to strengthen their bottom lines in the face of a weak economy and a shortage of qualified workers. Costs, operations, and software delivery can all benefit from IT leaders and executives adopting platform engineering and utilizing artificial intelligence and cloud platforms. IT budgets and efficiency can be optimized this year by employing a digital immune system that integrates software engineering principles like observability, AI/automation, and design and testing to create resilient systems that reduce operational and security concerns.

AR/VR

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